Michelin Launches Second Generation Michelin X ICE Winter Tire in China
On November 9, 2009, Michelin, the world leader in tire technology, officially released the second Michelin X ICE winter tire XICE-XI2 in China. As a new generation of winter tires, Michelin X ICE-XI2 uses a special technology and tread design, so that the ice braking distance of the new product is reduced by at least 10% compared to the previous generation.1. The outstanding performance of ice and snow can significantly improve the driver's performance. Safety in winter driving. In addition, the mileage of the Michelin X ICE-XI2 has significantly improved over the previous generation, which better meets the consumer's demand for tire life. The listing of Michelin X ICE-XI2 winter tyres will bring a higher level of safety to the majority of drivers in northern China, making winter driving easier.
“Michelle X ICE winter tires have been popular since the market introduction in 2004. They have been welcomed by consumers in northern China and become the preferred winter tire brand for drivers in the North.†Michelin (China) Investment Limited Mr. Gao Andong, Vice President of the company’s replacement market for passenger cars and light truck tires, said: “The listing of the second Michelin X ICE-XI2 winter tires will further consolidate the Michelin brand's leading position in the winter tire market. I believe that the new product will rely on even better snow and ice. Performance will certainly be welcomed by the majority of consumers and recognized by the market.â€
As we all know, the safety of tires depends largely on their grip and stability. With the decrease of winter temperatures and the increase of rain and snow, the icing on the road frequently occurs. If ordinary summer tires or all-season tires are used, vehicles are prone to accidents such as slippage, out of control, and deep sinking, which seriously threaten the safety of drivers and pedestrians.
Michelin's second-generation X ICE winter tires feature Michelin's leading technology and product design. First, in terms of tire ice performance, the second generation Michelin X ICE winter tires are uniquely formulated with a very soft tread that maintains the softness of the rubber at extremely low temperatures to ensure ice grip. Secondly, in the aspect of tread design, the second-generation X ICE winter tires also added a special design for the tread water hole based on the cross-Z-shaped small groove technology of the previous generation product, which can better remove the water film, and The second-generation Michelin X ICE winter tires have a larger tread contact area than the previous generation and can also help the tires better grasp the ground, thereby improving ice performance, braking in dry and wet areas, and handling performance. In addition, the second-generation X ICE winter tires retain the shoulder design of the previous generation with a drag function, which not only improves the tire's grip on deep snow, but also improves the softness of the snow. Lateral handling and driving stability.
At the same time, in order to meet consumer demand for tire life, the second generation of Michelin X ICE winter tires innovatively adopted a block-connecting rod design to increase the rigidity of the blocks. Compared with the previous generation, the new product has a longer mileage life Significant improvement. At the same time, this technology can also help improve the steering stability of tires on wet and dry roads.
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